Hany Mhana

The potential of Egypt’s media as a formidable ‘smart’ power
Opinion

The potential of Egypt’s media as a formidable ‘smart’ power

All countries across the globe seek to be powerful enough to achieve its interests inside and outside its borders smoothly,…
Welcome to the world of public diplomacy
Opinion

Welcome to the world of public diplomacy

“Why did the West win the Cold War? Not by use of arms. Weapons did not breach the Iron Curtain.…
Egypt’s international broadcasting: The Untapped Weapon
Opinion

Egypt’s international broadcasting: The Untapped Weapon

Egypt has always been known for its diverse soft power resources. Throughout history, Egyptian civilization, culture, heritage, values, media and…
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